Zipping ahead and cutting costs in Croydon

Croydon council were on a mission: to find a way to save money and the environment by doing something differently. That ‘something’ was transport.

Croydon is a borough that takes pride in being enterprising and forward thinking, and saw there was a way to do travel and transport better. And so they came to Zipcar, and we worked together to cut their £1.3m yearly transport costs.

Instead of employee vehicles, the council had use of Zipcar vehicles in convenient locations, for both public and private use. The results were pretty staggering (if we do say so ourselves!) For a start, it led to over 40% reduction to travel costs. Plus, it firmly planted Croydon on London’s path to a green, low-emission future, with a reduction of 100 tonnes of employee CO2 emissions.

Take a look at how they did it, as well as the full results of the pilot in our Factscape >
Emily Taylor
Emily looks after Consumer Marketing for Zipcar, leading on our promotional campaigns and marketing communications. When she isn’t developing her passion for creating content, she spends weekends judging the UK’s ability to make decent coffee (we forgot to mention she’s Australian) and obsessing over dogs she doesn’t own.

Date published: 17 May 2018

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