Date Published: June 27, 2018
Featured designer: Suhaiyla Shakuwra
“I'm a jewellery designer and Tarot therapist. The jewellery started from crystals, which I’ve loved and researched for years, getting an understanding of their properties and how they work. I started making jewellery incorporating the crystals, initially just for myself, as they’re better for you when they’re worn. People would ask me where I got my jewellery from, and so little by little, I started making them to sell, and promoting on Instagram. I officially launched my website and brand in May this year.
I found out about Birdsong from gal-dem, an online magazine written by women of colour. They had an event around ethical fashion and they were on the panel. Then Sophie reached out to me via my online boutique and told me about what she's doing. I'm into ethical fashion, and my brand is all about healing and wellbeing, forward movement, so this goes along with the ethos of my brand.
Ethical fashion is really on the rise. A lot of my close friends are ethical designers. At the end of the day, when you buy something, you're investing in that person and that business. So, I guess you have to think about what businesses you want to sustain (and be!). Is it corporations that are using sweatshops giving people a poor quality of life and putting them in dangerous situations, or is it sustaining a company that's ethical, and giving back, giving people fair wages and a better way of life.”
The latest concept store is open
Find Birdsong’s Concept Store at 11 Pearson Street, London E2 8JD, from 22nd June until 1st July, and look out for our next article, where the Birdsong team will look back on their pop-up shop and we’ll look at the creation and design process in more detail.